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Your Selling Strategy
Have your housing needs expanded along with your income? Are you are thinking about selling your property and looking for a new home? The transition can be accomplished smoothly by using a systematic approach.
As part of your selling strategy, it is advantageous to have your present house under contract before you begin a serious search for a new home. This will make you attractive to sellers in two ways. You won’t have to include a contingency in your offer to cover the sale of your present home. You will strengthen your negotiating position by improving your financial circumstance with an accepted offer. In a situation where there are multiple offers on the new home, the chances of your offer being accepted are better if it isn’t dependent on selling another house before you can make a move.
Why Is It Not Selling
If you are selling your home and it has been on the market for several months, you might start to wonder why it just isn’t moving. How can you introduce some extra energy into the sale?
The first thing you should do is have a frank talk with your real estate agent in order to get feedback from prospective buyers who have seen your home, and other agents who have shown it. Does your home look its best? Is it accessible for agents to show on short notice? Is the price in line with the rest of the market? Do you need to consider neutralizing any strong decorating features that may not have wide appeal?
Getting your home sold is a collaborative effort between you and your real estate agent. It is important for your agent to market your property aggressively, but you must do your part to ensure that buyers see a home that is as appealing as it can be. Ask your agent for any new ideas that will create results.
When to Take a Walk
Your agent calls to say he is bringing prospective buyers to see your home at 2:00 p.m. You quickly straighten up the house and run the dishwasher. What should you do then? If you have to let them into the house–then take a drive or walk the dog!
Many owners think they should linger close by while their home is being shown. They are afraid that the real estate agent might miss the storage shelves in the basement or forget to point out the beautiful new floor in the kitchen. It is better for the agent to miss something than for you to be ushering the buyers around, so resist the temptation to stay while your house is being shown.
Buyers usually base their decision to buy on an attraction that often has more to do with emotions than pure logic, and a lot goes on between buyer and agent during a showing. The buyer needs to evaluate the home’s pluses and minuses, and the agent needs the opportunity to work with the buyer’s objections. This process cannot take place comfortably if the seller is on the scene.
When it is Time to Sell
Sometimes the need for a move is obvious. For example, if your work requires you to transfer to a new city, you know it is time to relocate to a new home. The impact of other life changes, such as having twins, your last child leaving home, or a big salary increase, may not be so obvious.
When you notice that your house or condominium is no longer serving your needs, it may be time to call in a professional real estate agent for some expert advice. Your agent may suggest that you remodel your present home or find one that is more suitable to your current lifestyle.
If you decide that a move is necessary, what should you consider before listing your present home for sale and beginning the search for a new one? You will want to know how much you can expect to get for your present home and what you can afford to spend on a new one. You will also need information about financing and the many loan programs that are now available. A professional real estate agent can be an invaluable asset to you as you make these important decisions.
What Would Mama Think
There’s no doubt about it–the kitchen is one of the most important rooms in the whole house for many prospective buyers. Smart sellers will take a close look at how they can make their kitchen a real asset when it is time to sell.
Your kitchen doesn’t need to be state-of-the-art to be attractive. The first step toward enhancing your kitchen’s appeal is a thorough cleaning. This includes scrubbing the walls, cabinets (inside and out), floors, and appliances. Keep the counter tops as clear as possible of small appliances and gadgets. Consider low-cost improvements which can make a big difference, such as a coat of paint, fresh wallpaper, or new floor covering. Be sure to keep the kitchen sparkling when the house is being shown. This means no dirty dishes in the sink or moldy cucumbers in the refrigerator. This extra effort will pay great dividends!
Water Problems
Sometimes there are defects in a house that the homeowners no longer notice, such as small leaks in the roof or a basement that only gets damp when it rains. When the house is on the market, they don’t have a real sense of urgency about having such defects repaired. The real estate agent feels quite differently, however.
When buyers are deciding which houses deserve serious consideration, any kind of water problem may appear to be much more detrimental than it really is. The sellers may regard a damp basement as simply a sign that it’s time to clean the gutters or check the soil buildup around the house or a leaking roof as a call for new flashing. But to someone who has never owned a home, these defects can be taken as signs that the house may not fulfill their primary need for shelter from “the elements.” Renters may be perfectly willing to live in a home with minor water problems, but buyers are likely to pass up the same house if they think it won’t keep them perfectly dry.
Walk Through Woes
Buyers can be a little cranky on closing day if things go wrong during the walk-through inspection. For example, the sellers’ dependable old dishwasher might stop midway through its cycle and the bathroom sink might clog unexpectedly. These situations can create anxiety for the buyers and sellers, but such problems are quite common and usually simple to resolve.
Most purchase agreements require that the major mechanical systems and the appliances being conveyed are in working order at the time of the closing. Defects are often discovered during the structural inspection, allowing the sellers plenty of time to have the repairs made. Occasionally there are last-minute breakdowns or defects that are not spotted until the walk-through inspection. In that case, an agreement can be made with the sellers at the closing to escrow funds for the repair or replacement of the items in question.
Upgrade Before You Sell
Real estate agents sometimes receive calls from homeowners asking for advice on what they should do to prepare their house to go on the market. They may have settled for living in a “less than optimal” circumstance for years, and are now going to spend money to make it nice for someone else to enjoy.
If you are considering painting, updating the kitchen, landscaping, or making any other improvements that will increase your home’s re-sale value, think about making those improvements while you are still there to enjoy them. Create your own dream kitchen, master suite or spa, build an outdoor living room or restore your wood floors now. Improving your property will make your home more enjoyable, help maintain the property values in your neighborhood, and expedite the sale of your home when you are ready for a move.
Tiny Bugs and Big Problems
Tiny insects can create huge problems when a house is on the market. Whether the bugs are fleas, ants or roaches, their presence can turn away prospective buyers. And so can the odor of insects.
If you have an insect problem, handle it before you place your home on the market. Consider calling in a professional to advise you on the most effective and least toxic way to exterminate your home. Be very careful if you have an expectant mother, children, or pets in your household. Air the house thoroughly to eliminate any lingering bug spray odors. Consider replacing moth balls with cedar chips and using boric acid or some other odorless ant and roach killers. If this sounds like a lot of trouble, remember that even if they love your house, a single cockroach can frighten off prospective buyers.